Speakers 2024

As the Digital Services Manager at Mack Trucks and Volvo Trucks North America, Alex is leading the cross-team effort to create a competitive portfolio of value-add apps and services for North American medium- and heavy-duty trucks, both diesel and electric. Connected services leveraging vehicle data enhance the ownership experience of Mack and Volvo trucks. Alex is responsible for carrying the customer voice and delivering customer success, while driving the company-wide digital transformation and generating revenue from digital services.

With over 25 years of experience spanning automotive, powersports and IoT industries, Alex has an in-depth understanding of all aspects of vehicle connectivity. He led or participated in a successful launch of over 30 connected products and solutions. Throughout his professional life, Alex was actively engaged with the leading technology associations, including Connectivity Standards Alliance and The Connected Vehicle Systems Alliance (COVESA).

Out-of-the-box thinker and inventor, Alex holds two patents in the field of vehicle connectivity. He is a co-founder of two innovative start-ups that developed connected technology and award-winning products for motorcycles, ATVs and other powersports vehicles. Alex led his team to winning the prestigious 2018 Gas Tank Competition by Motorcycle Industry Council (MIC) for new and innovative startups in the powersports industry.

Presenting:

• Connected Vehicle & Fleet Data: Turning Insights into Actionable Strategies